The importance of being niche
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For the past 11 years, I’ve continued to be part of it and hopefully serve MSPs and vendors all over the world.
The power of niche has finally become clear to me as I sit at LHR waiting for BA275 to transport me to Vegas for Kaseya’s ConnectIT conference.
I’m going to be speaking, recording client testimonials, meeting customers and prospects as well as being introduced to dozens more MSPs I’ve never met before.
On top of that and perhaps most importantly, I’m going to be reconnecting with friends and colleagues flying in from all over the world.