SecureWon: Another happy Wingman MSP Marketing client

When SecureWon first connected with Wingman, it wasn’t just about a website refresh. Yes, they needed a new site. But as soon as the conversations began, the team at SecureWon saw an opportunity to go much further.

They weren’t just looking for a client-agency relationship, they were looking for a true marketing partner. One that could move fast, think strategically, and most importantly, speak fluent MSP.

“We said to ourselves, ‘If we’re going to work with them on the website, we’re going to go all in.’ 

We want this to be our marketing team for everything.”

Making momentum happen — fast

From the start, the partnership hit the ground running. SecureWon had a lot to get done and not much time to do it. Wingman delivered.

Whether it was content, campaign strategy, web build, or brand alignment, our team moved quickly – not just checking boxes, but attempting to raise the bar, across the board.

“There’s been all sorts of needs in a really short period of time. The amount we’ve been able to do has been incredible.

When your business is growing fast and clients are relying on you for security and peace of mind, the last thing you need is a slow-moving marketing process. Wingman’s ability to jump in and keep things moving made the difference.”

Strategy, not templates

In the MSP space, there are plenty of cookie-cutter marketing options … prewritten blogs, one-size-fits-all brochures, recycled campaigns. We’ve seen them all and it’s not the company we are. Of course, SecureWon wasn’t interested in that type of approach.

What they found in Wingman was something different: a team that actually understands the industry, and more importantly, knows how to make one MSP stand out from another.

“I know there’s marketing companies out there that are a little bit cookie-cutter with the industry-specific stuff. This is just so next level.”

Every piece of work from landing pages to long-form content was tailored, thoughtful, and aligned to SecureWon’s brand, goals, and tone. No fluff. Just clear, well-aimed marketing that gets results.

Content that actually connects

One of the biggest wing for SecureWon by working with Wingman? The content.

“The content that Wingman has put out has probably been the thing I’ve been most impressed about. It’s just very targeted, and there’s so much thought that goes into it.”

It wasn’t just about writing blog posts or creating social media insights – it was about building messaging that spoke directly to SecureWon’s target audience, clearly explained their services and helped them sell more confidently. Our attention to detail and industry relevance always makes a real impact, both internally and externally.

The power of responsiveness

When you’re busy building a business, you need a marketing partner that can keep up. We didn’t just understand SecureWon’s world – we worked in sync with it. Quick responses. Fast turnaround times. Zero hand-holding required. We know what it takes to build a true partnership with an MSP business.

“Wow – the response time and the turnaround time on anything Wingman is producing  … I feel like we’re best friends. It really is a true partnership.”

That trust and tempo meant SecureWon could keep pushing forward, knowing that marketing wouldn’t become the bottleneck. Instead, it would be the engine.

Growing, together

From a single website project to a full-spectrum partnership, the relationship between SecureWon and Wingman has evolved into something that feels seamless and scalable.

“I see the relationship with Wingman continuing to grow. We want to really grow our company — this is the partnership we’ve needed.”

Watch the case study video below to hear more from Laura and to see the team in action.